I started posting online almost randomly—on my business page, sometimes on my personal page – without any grand plan. What if I used social media as an extension of my CV and portfolio? What if I swapped a few minutes of scrolling before bed for a quick post or reel?
The results surprised me: my leads quadrupled, more discovery calls came in, and opportunities started finding me- all without chasing followers or going viral. In this episode, I share what worked, what didn’t, and why putting yourself out there—even in small, imperfect ways—can pay off in ways you wouldn’t expect.